Staff utilisation and motivation
Engaging your team is a core part of any successful practice. Help them to learn about aligner therapy or consider treating a team member with Active Aligners. They increase their knowledge or can showcase their new smile to potential patients. If you have an IOS, investing in training can create opportunities for team members to scan patients. A motivated workforce combined with Active Aligners promotions in the practice could result in more patients being scanned, greater patient awareness of their oral health and an increase in practice revenue.
Develop practice marketing
How you present your practice to your patients is really important. People need to know about you and your team, so tell them. Use your patient database to communicate via email, create a practice profile on social media and make your website work to your advantage. Showcase your team and your practice.
As an Active Aligners customer, your free marketing support materials include:
- Promotional video with bespoke practice logo.
- Iimagery for your practice website.
- Pre-prepared email and social media content.
- 3D demo model and Active Aligners patient brochures.
Ethical upselling
In most practices, generating revenue from your current patient base is going to be more cost efficient than finding new patients. It is important to see the continuum of any care pathway and all its financial implications. All Active Aligners treatment must start with healthy dentition. Once teeth are straight there is the potential to discuss whitening, or the patient may ask about other treatments i.e. bonding/whitening. Ethical upselling can enhance profitability and drive practice growth.
To drive increased revenue in your practice, contact us and start your Active Aligners journey today